I gave a presentation yesterday (hosted by Association for Accounting Marketing, but open to all) on Blogging 101, but it wasn't about "what" a blog is or "why" to have one...it was about "how" to go about setting one up, particularly in a professional firm.
We covered topic selection, traits that make a successful author, the process in making strategic and technical set-up decisions, and a bit about content and promotion. Here are the documents I shared for the teleseminar. (I was excited that the slide deck was selected by Slideshare's editors as their featured presentation today in the How-To and DIY category!)
If you missed the session, you might still enjoy the handouts, and think about attending the second part on Aug 10 (details below).
Blogging: The Practical Matters
NEXT SESSION
The next session (Blogging 202) will cover expanding a blog's visibility and readership, monitoring online mentions and learning from your traffic data, finding blog content inspiration, and the process a blog author can expect to go through as he or she goes from noob to seasoned.
It will be held on Aug 10 (also free) and you can register at: http://bit.ly/GoldenBlogs202 You need not be a member of the association to sign up, but you will be prompted to set up an account.
Michelle Golden's first in-store book sighting! Click to read Michelle's bio
Wow!
This is top notch!
Thank You Very Much!
Posted by: Daniel Stoica | August 10, 2010 at 07:34 AM
Thank you Daniel! You're very kind. Hope it was helpful.
Posted by: Michelle Golden | October 26, 2010 at 10:31 AM