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December 11, 2009


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Vandna Sohnvi

Yes even today there are a lot of companies who have given the computers for working (since in today's scenario it is just impossible to work without this machine)but deny the access of cetain sites like social networking. They do not realize that these sites play a major role in the marketing these days. They should just create awareness amongst the employees about the best ways for time management.



This is brilliant! What an insightful way of thinking about this. As a management employment lawyer, I am constantly dealing with clients (HR folks, mainly) who feel that they need a social-media or internet policy that restricts their employees' usage of these important tools. Likening these tools to the telephone is inspired.

Instead of going the restrictive route, I advocate a less-is-more approach, such as a Twitterable Twitter policy and a two-word blogging policy.

Great job, Michelle! And Happy New Year!

— Jay

Michelle Golden

Thanks Vandna and Jay.

Yeah, the #1 fear expressed by firms is time-wasting/loss of productivity, followed by legal risk and then maintaining a consistent professional image.

All of these things are completely trainable. And at the core is a need for some latitude and trust--the kind fostered by a less restrictive policy like Jay recommends. Without it, and with a cloak of wariness and mistrust, the team just won't have the enthusiasm and support needed to forge successfully into the SM world.

Jay, I'm a huge fan of your two-word blogging policy: Be Professional. And I love the Twitterable Twitter policy too. Thanks for your comment and RT. Happy New Year to you, too!

Susan Martin

Happy New Year!

Michelle, I love the analogy to parenting, unfortunately or fortunately, having employees can be like having children, only you get to pick which children you have, rather than being in on the initial upbringing.

If you foster a motivating and supportive environment where employees feel appreciated for hard work and the value they bring with a generous dose of accountability on all levels, it is much less likely that they will be spending their time doing stuff they shouldn't be.

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