Absolutely ridiculous! NY courts, through state ethics restrictions, are trying to impose a huge "Advertisement" label on legal blogs and ALL electronic communications by or about lawyers.
"This blog is false and misleading (in New York)" Read the post and note, at the bottom, that NY is accepting comments on their proposed changes in rules until Nov 15.
Another case of lawyers who don't "do" marketing and communications trying to stop those who do.
I know the late night ads, radio ads with sports figures, and the "we'll get 'em" yellow-pages ads all embarrass more traditional attorneys. But the way to fight it is not through Court restrictions, it's through demonstrating how you're different.
Those fighting blogs and the very essence of communication should recognize how effective these activities ARE at demonstrating that very difference.
Those who "don't" always jump in when they see marketing techniques that work. The good news is that it appears the verdict is in: lawyer blogs are effective and are posing some level of threat to lawyers who just won't market at all.
Michelle Golden's first in-store book sighting! Click to read Michelle's bio
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