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I bring to your attention a truly outstanding blog: Adventure of Strategy by Rob Millard. He has a fascinating background and is a principal with Edge International.
I've been thoroughly enjoying his writing since I came upon it a couple months ago. I am delighted to add Rob to my Great Blogs list as a high-quality, thought-provoking resource for professional service firms.
Thank you for your excellent insights, Rob.
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Michelle Golden: Social Media Strategies for Professionals and Their Firms: The Guide to Establishing Credibility and Accelerating Relationships (Wiley Professional Advisory Services)
A timeless guide to modern marketing strategies: online and off.
"The most comprehensive guide that I have seen so far."―Joe Bailey, CPA
"How to execute social-media strategies and the reasons why they work, written at a higher than most level; a must read if you are serious about social networking." —Anthony Provinzino, Farmers Insurance
"So much more than a run down of the tools....helps you to think strategically about social media by putting in its proper perspective."―Colette Gonsalves, CPA firm marketing director
"Extremely well organized ... winning ideas for ... firms to develop and maintain non-cookie-cutter marketing programs that are firm-specific and purposeful."―Richard Weltman, Business & bankruptcy lawyer
Michelle Golden's first in-store book sighting! Click to read Michelle's bio
I am deeply humbled by your praise, Michelle. Thank you very much indeed. Rob.
Posted by: Rob Millard | May 20, 2006 at 01:00 PM