« Career Advice for Marketers | Main | I've Been "Tagged" - 4 Things »

February 18, 2006


Feed You can follow this conversation by subscribing to the comment feed for this post.

Jack Yan

Some good ones here, Michelle, but the majority are interchangeable with one another, sadly. Firms, even in the legal profession, need to ask themselves what differentiates them from others in the market-place, then develop a tagline to suit. The 63-word one is ridiculous because it serves no one: I’ll bet the firm itself doesn’t know what it means, and no customer can ever remember it unless there were a competition on for Mensa members. Many of these seem a little contrived, but N.A.A. I love!

The comments to this entry are closed.

Read Michelle's Book


Become a Fan

Find Michelle Elsewhere

  • View Michelle Golden's profile on LinkedIn

  • Check out Golden Practices on Facebook

What VeraSage is Talking About

Other Stuff

  • Ranked by Power150

  • Legal Marketing Reader Top Blog

  • lawyer blogs

  • Alltop Accounting Blogs

  • Junta42 Top Content Marketing Blogs


Blog powered by Typepad
Member since 04/2005