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January 25, 2006


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Patrick Lamb

Terrific post. I've always had the client interviews done with people not involved in the engagement and on occassion a person not part of the firm. I had not noticed any material difference in the outcomes, but recently I heard some data presented by BTI Consulting that suggested better performance when a person not associated with the firm conducted the survey, corroborating your position. I posted about this issue in a January 13 post.

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